This Privacy Policy forms part of our Terms of Service. It explains what personal data we collect from Users of www.marketsrecon.com (the “Site”), how and why we use it, the lawful bases we rely on, who we share it with (including our content partners), how long we keep it, and the rights you have. Please read it before registering.

We take the following approach to lawful bases, which is important to understand: we run the Site and your account under a contract with you; we carry out analytics, profiling and the sharing of data with our content partners on the basis of legitimate interests, with a clear right for you to object; and we rely on consent only where the law requires it (for example, non-essential cookies). We do not treat your registration, or your interaction with content, as your consent to marketing or to data-sharing.

Who we are

The Site is operated and owned by Recon Discovery Limited (“we”, “us”, “our”), a company incorporated in England and Wales under company number 14778559, whose registered office is at 3rd Floor, 86–90 Paul Street, London EC2A 4NE, United Kingdom. We are registered with the Information Commissioner’s Office (“ICO”) as a data controller under registration reference ZB597264.

We may update this Privacy Policy at any time. We will notify you of material changes by reasonable means, which may include this page, email, or a notice on the Site’s home page.

The personal data we collect

We may collect and hold the following personal data:

  1. Registration data — your first and last name, your organisation’s name, your job title, your professional email address, your country, and the topics of interest you select. We may collect further information you provide over time.
  2. Usage data — information about how you use the Site, including the pages and content you view or click, the topics tagged on that content, the date, time and number of your interactions, dwell time, and technical data such as your IP address, device and browser type, and the web address you visit immediately before or after the Site.
  3. Communications — records of your contact with us by email, letter or telephone (calls may be recorded for training and quality purposes) and your support requests.
  4. Data from LinkedIn sign-in — if you choose to register or sign in using LinkedIn, LinkedIn shares certain profile information with us. This is described in “Registering or signing in with LinkedIn” below.

We do not ask for, and you should not provide, special-category data (such as data about health, race, religion or political opinions) or criminal-offence data. Please do not submit any information through the Site that you would not want to be shared as described in this Policy.

Providing your data. Providing your registration data is necessary to create an account and use the Site; if you do not provide it, you will not be able to register. Providing other information (for example, responses to surveys) is voluntary.

Children. The Site is intended only for investment-industry professionals aged 18 or over. We do not knowingly collect or process the personal data of children, and the Site is not directed at them.

Registering or signing in with LinkedIn

You can choose to register for, or sign in to, the Site using your LinkedIn account. This is optional — you can always register using your email address instead.

If you use LinkedIn, you authorise LinkedIn to share information from your LinkedIn profile with us. Depending on your LinkedIn account and settings, this may include your name, professional email address, employer, job title, employment sector, function and history, education, profile photograph, website links, and posts or content you have published, shared, interacted with or created, together with other information available on your LinkedIn profile. Changes you make to your LinkedIn profile or account after you first connect may also be reflected in the information we receive.

Our lawful basis. We collect this information on the basis of your consent, which you give through LinkedIn’s authorisation screen when you choose to connect your account. Once we have received it, we use it for the purposes and on the lawful bases described elsewhere in this Policy — for example, to provide and personalise your account and, where you engage with Partner content, as part of the profiling and lead-sharing described below.

Your control. You can withdraw your consent at any time by disconnecting our access through your LinkedIn settings and by contacting us at info@marketsrecon.com to ask us to stop using the LinkedIn-sourced data. Withdrawing consent does not affect processing we carried out before you withdrew it, or processing we carry out on another lawful basis. LinkedIn’s own handling of your data is governed by LinkedIn’s privacy policy, not ours.

How and why we use your data, and our lawful bases

  • To provide and administer the Site and your account — lawful basis: performance of our contract with you (and our legitimate interests in operating the Platform).
  • To keep the Site secure, prevent fraud and misuse, and diagnose technical issues — lawful basis: our legitimate interests, and, where relevant, compliance with a legal obligation.
  • To analyse use of the Site and improve our services — lawful basis: our legitimate interests. We use aggregated or anonymised data for this purpose wherever practicable.
  • To analyse your engagement with content to assess its relevance and to identify leads for our content partners — lawful basis: our legitimate interests. This profiling analyses your engagement with content; it does not produce legal effects concerning you, or similarly significantly affect you, and is not a solely-automated decision of the kind restricted by the UK GDPR (see “Automated decisions, profiling and artificial intelligence” below).
  • To share a defined set of your data with our content partners so that they can market to you (see the next section) — lawful basis: the legitimate interests of us and the partner in business-to-business direct marketing to professional investment-industry participants, supported by a documented legitimate-interests assessment. You have an absolute right to object.
  • To send you our own emails, newsletters and updates — lawful basis: our legitimate interests (and, where required, a soft opt-in). You can object to, or unsubscribe from, marketing at any time; some operational or service messages are necessary while you hold an account and cannot be opted out of.
  • To let you register or sign in using LinkedIn — lawful basis: your consent, given through LinkedIn’s authorisation process (see “Registering or signing in with LinkedIn”).
  • To use cookies and similar technologies — lawful basis: your consent for non-essential cookies (obtained through our cookie banner), in accordance with the Privacy and Electronic Communications Regulations 2003. See our Cookie Policy.
  • To comply with our legal and regulatory obligations, and to respond to lawful requests from authorities — lawful basis: compliance with a legal obligation and our legitimate interests.

Content partners and lead sharing

To provide the Site at low or no cost, we form arrangements with asset managers and other investment-industry firms (each a “Partner”) whose professional content we syndicate and amplify. When you — in particular if you are an asset allocator — engage with content connected to a Partner, we share a defined set of your data with that Partner.

What we share. First name; last name; professional email address; company or organisation name; country; the title of the content you engaged with; the date and time of the interaction; the number of interactions; the topics tagged on that content; and the topics of interest you selected at registration. We do not share identity documents, and we do not share special-category or criminal-offence data. We also do not share your IP address or any location derived from it; that information is collected and monitored only internally (for example, for security, fraud prevention and analytics).

Our lawful basis. We share this data on the basis of our and the Partner’s legitimate interests in business-to-business direct marketing to professional investment-industry participants, supported by a documented legitimate-interests assessment. We are transparent about this, including through a disclaimer shown when you interact with Partner content, and you have an absolute right to object at any time. We do not rely on your consent for this sharing, and interacting with content is not treated as consent.

Independent controllers. Once we share your data, the Partner is an independent controller of it. The Partner will contact and market to you under its own privacy notice and is responsible for its own processing. You can exercise your rights — including objecting — with both us and the Partner. We share only with Partners who are bound by a data-sharing agreement that requires them to process the data only for the agreed purpose, provide their own privacy information, respect your rights, promptly honour any objection, opt-out or erasure request, keep the data secure, and delete it no later than 12 months after receipt or on the end of our arrangement, whichever is earlier.

Objecting and opting out. If you object to, opt out of, or unsubscribe from this sharing or marketing, we will not include your data in future shares and will suppress you from it. You can do this at any time through your profile or by emailing info@marketsrecon.com.

Users from the same organisation as a Partner. Where a User is also employed by a Partner, we may share content-engagement information with a nominated account holder or recipient who represents the Partner, on the same legitimate-interests basis and subject to the same right to object.

Automated decisions, profiling and artificial intelligence

We use profiling to assess how relevant content is to you and to identify leads for our Partners. In practice, we analyse which content you engage with and the topics of interest you have selected, in order to determine relevance. This profiling is carried out under our legitimate interests. It does not involve solely-automated decisions that produce legal effects concerning you, or that similarly significantly affect you — such decisions are restricted under the UK GDPR as amended by the Data (Use and Access) Act 2025, which replaced Article 22 with new Articles 22A–22D — and we do not make them.

We may also use automated and AI-assisted tools to operate the Site, for example to tag and recommend content. Where we do, this involves the profiling described above. We do not sell your personal data, and we do not make it available to third parties for the purpose of training their artificial-intelligence models.

Service providers (processors)

Separately from Partners, we use trusted service providers who process personal data on our behalf and on our instructions under a written contract that meets the requirements of Article 28 of the UK GDPR. These include cloud hosting (Amazon Web Services, UK/London region), email and newsletter distribution tools, secure file delivery (including SharePoint), and analytics providers. They are not permitted to use your data for their own purposes.

Sharing for legal reasons and business transfers

We may disclose personal data where reasonably necessary to comply with a legal or regulatory obligation, to respond to a lawful request from a regulator or law-enforcement authority, or to establish, exercise or defend legal claims. We may also disclose data to a successor entity in connection with a sale, reorganisation or transfer of our business, in which case the successor will be bound to handle it in accordance with this Policy.

International transfers

We are based in the United Kingdom and store data primarily in the UK (Amazon Web Services, London region). Where we, or a Partner, transfer personal data outside the UK, we ensure the transfer is subject to a lawful mechanism under Chapter V of the UK GDPR — either UK adequacy regulations, or an appropriate safeguard such as the ICO’s International Data Transfer Agreement (IDTA) or UK Addendum — and we apply the “data protection test” under the Data (Use and Access) Act 2025, having regard to current ICO guidance.

How long we keep your data

We keep your personal data for as long as your account is active and for a reasonable period afterwards as needed for the purposes described in this Policy and to meet our legal and regulatory obligations. Where an account is closed or becomes inactive, we retain only what is necessary, and may archive certain data for up to five years to meet legal or regulatory requirements. A Partner’s retention of data we have shared with it is limited by our data-sharing agreement (no later than 12 months after receipt or the end of our arrangement). We may keep aggregated or anonymised data, which does not identify you, indefinitely.

Your rights

Under the UK GDPR (as amended by the Data (Use and Access) Act 2025) and the Data Protection Act 2018, you have the right to: access your data; have inaccurate data corrected; have your data erased; restrict processing; data portability; and to object to processing based on legitimate interests. You have an absolute right to object to direct marketing and to related profiling, which we will always honour. Where we rely on consent (for example, cookies), you may withdraw it at any time. You also have rights in relation to solely-automated decisions that produce legal or similarly significant effects; as explained above, we do not make such decisions.

How to exercise your rights. Email info@marketsrecon.com. Exercising your rights is free of charge — we may charge a reasonable fee or refuse a request only where it is manifestly unfounded or excessive. We will respond within one month of your request; we may extend this by up to two further months for complex or numerous requests, and will tell you if we do. We apply a reasonable and proportionate search, and we may pause the time limit while we verify your identity or seek information we reasonably need to clarify your request.

Managing your preferences. You can review and update your data, manage or stop marketing, object to sharing with Partners, and restrict or decline non-essential cookies, through your profile settings or by contacting us.

Complaints

If you have a concern about how we handle your data, please contact us first at info@marketsrecon.com, or our data-protection contact, Alex Nicholls, by post at Markets Recon, 3rd Floor, 86–90 Paul Street, London EC2A 4NE. We will acknowledge your complaint within 30 days and respond without undue delay, in line with the complaint-handling duties introduced by the Data (Use and Access) Act 2025. You also have the right to complain to the Information Commissioner’s Office (ico.org.uk).

Security

We take the security of your personal data seriously. Our measures include hosting on UK-based infrastructure (Amazon Web Services, London region), encryption of data in transit, access restricted to authorised personnel, and secure delivery of any data shared with Partners. No system can be guaranteed completely secure, so please help protect your account by keeping your login credentials confidential and never sharing them. We maintain procedures to detect and respond to personal-data breaches and will notify the ICO, and affected individuals, where we are required to do so under the UK GDPR.

Cookies

We and our providers use cookies and similar technologies to operate the Site and to understand how it is used. Non-essential cookies, including analytics cookies (such as Google Analytics), are used only with your consent, which we obtain through our cookie banner and which you can withdraw at any time through your browser or cookie settings. Disabling some cookies may affect how the Site works. Please see our Cookie Policy for full details.

Third-party sites

The Site may link to third-party content, which has its own privacy and data-collection practices. We are not responsible for those practices; please review the relevant third party’s own policies before providing any information.

Contact us

For any questions about this Privacy Policy or your data, contact info@marketsrecon.com, or our data-protection contact, Alex Nicholls, at Markets Recon, 3rd Floor, 86–90 Paul Street, London EC2A 4NE.


No information in this document or elsewhere on the Site is legal or compliance advice. Recon Discovery Limited (registered in England and Wales, Company No. 14778559), ICO registration ZB597264, Registered Office: 86–90 Paul Street, London EC2A 4NE.